top of page

ABOUT

We design the strategies, structures, and partnerships that help mission-driven organizations scale what works and sustain what matters. 

 

We understand the challenges of nonprofit governance, fundraising, and cross-sector coordination because we’ve lived them, and we know how to teach and equip others to lead through them. This blend of strategic insight, lived experience, and teaching excellence allows us to serve not as outside consultants but as trusted partners. 

 

We work alongside you to build capacity, strengthen systems, and achieve lasting progress in the communities you serve.

Breakthrough Nonprofits
 
Start-Up to Scale Social Enterprises
 
Collaborative Initiatives
or Collective Impact Efforts


Foundations Seeking Proven Partners

Healthcare Systems Investing
in Upstream Prevention

DR. COURTNEY CASH

Dr. Cash is an emerging thought leader and architect in the field of social enterprise, helping mission-driven organizations move from struggle to sustainability and from survival to scale. With more than thirty years of experience walking alongside nonprofit leaders, he brings both strategy and empathy to the unique challenges they face.

Dr. Cash most recently served as the President of the World Shoe Fund, where he functioned as the lead strategist in the development of the World Shoe social enterprise, its collaborations and global impact. His work has helped to expand the capacity of nonprofits and social entrepreneurs to impact thousands of people in more than 50 countries through strategic planning, storytelling, donor engagement, and cross-sector collaborations.

 

Dr. Cash is a seminary-trained nonprofit and ministry leader with degrees and certifications in Education, Leadership, and Business. He was awarded a Certificate of Achievement in Nonprofit Fund Development by the Mendoza College of Business of the University of Notre Dame. Dr. Cash also currently serves as Executive in Residence at the Berry College Campbell School of Business, where he mentors young entrepreneurs and teaches courses in Social Entrepreneurship and Nonprofit Management. Currently, his research is focused on the development of multi-sectoral social enterprise models, market-based solutions for scaling the work of nonprofits, and the use of collective impact strategies to address major social challenges in local communities and larger international ecosystems.

KELLI BARNES
 

Kelli Barnes is a marketing and communications strategist, storyteller, and creative problem-solver with over 25 years of experience working across the nonprofit, education, private, and social enterprise sectors, bringing a well-rounded blend of fundraising acumen, mission-driven messaging, and executional expertise to her client work.

 

Her consulting practice spans strategic planning, donor engagement, capital campaign development, and brand communications. She also brings hands-on creative skills to every engagement, offering expertise in graphic design, web design, web development, and event planning. Whether designing a campaign microsite, crafting a case for support, or producing branded collateral, Kelli ensures every deliverable aligns with organizational values and long-term goals.

 

Leading projects in health equity, girls' education, Christian education, foster care advocacy, and global humanitarian relief, Kelli has deep experience working with both faith-based networks and global NGOs, where she regularly builds messaging strategies that bridge donors, mission, and community impact.

CAMERON KAYS

Cameron Kays is an international development practitioner and humanitarian advocate with 9 years of experience in global health, transitional justice, and sustainable development. She most recently served as the Director of Global Health Programs at the World Shoe Fund, where she led innovative initiatives integrating health, hygiene, and community empowerment through the organization’s WASH & WEAR model.

 

Cameron’s work focuses on building strategic partnerships, advancing holistic health solutions, and promoting culturally informed approaches to address systemic inequities in underserved communities. Her expertise spans program management, cross-sector collaboration, and advocacy, impacting diverse populations across 16 global contexts.

 

She holds a Master’s degree summa cum laude in Transitional Justice, Human Rights, and the Rule of Law from the Geneva Academy in Switzerland, and graduated magna cum laude from the University of Arizona in International Relations and Cultural Anthropology.

 

Cameron is committed to empowering local changemakers and advancing sustainable solutions that transform global health and social justice landscapes.

© 2026 Simply Strategic

SimplyStrategicWhite800 (1).png
bottom of page